CHKBIZ (Pty) Ltd, a South African- based computing services company, has implemented a SMS-based competition service for Mascom Wireless, the mobile network market leader in Botswana, in “only three weeks from inception to delivery� according to its CEO, Andre Nieuwstadt. This competition allowed Mascom to respond quickly to Christmas season demand.

Usually, a customisable competition service would take months to implement but CHKBIZ’s computing platform is designed to be customised and deployed within weeks. This offers mobile network owners the ability to roll out revenue-generating, SMS-based competitions quickly in response to market conditions.

The CHKWIN competition service utilises double panel scratch cards from Securitech SA. These double panel scratch cards allow the mobile operator not only to sell airtime, but to run a scratch competition at the same time. CHKBIZ also provided Mascom with access to their dashboard, CHKDASH, which allows them to view and analyse competitions in real-time by product type, geographic region and time period.

To enter Mascom’s Scratch & Win competition, subscribers scratch off the competition PIN code and SMS this PIN code to the competition number. The subscriber is instantly informed whether they have won or not. If they have won an airtime prize, this prize is delivered instantly to them. The CHKWIN competition service is different from other services because it offers instant winning of random prizes without the need for PIN codes to be pre-assigned as winners. This allows for better transparency and security, as well as keeping prize awards always in direct proportion to the value of entries received. Instant win competitions also improve customer satisfaction and facilitate Word-of-Mouth marketing.

About CHKBIZ (Pty) Ltd.

CHKBIZ (Pty) Ltd provides computing services that are agile, reliable and fast. It makes ideas possible for all its clients in order to expand the horizons of their businesses. CHKBIZ was started in 2003 to create a computing platform, called BRIDE. This computing platform allows CHKBIZ to offers innovative services for brand and consumer protection, competitions and loyalty, entitlement services and payment methods for prepaid TV, IPTV, web and satellite communication, voucher/value management and distribution and identification and tracking.

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